Flex Benefits - Your Reward
Having already encouraged colleagues to choose their flexible benefits online rather than over the phone way back in 2011, the Flex Benefits campaign was rejuvenated in later years with a new video to outline the benefits to colleagues in a clear and engaging manner. Proteus developed the original brand identity which has continued to be utilised and evolved by the Life@LBG team (also designed by Proteus!) ever since launch.
Supergraphics
Supergraphics Since the creation of the new LBG Brand Guidelines, Supergraphics have become the new norm for identity recognition within the group. Compared to more traditional icons, supergraphics have a

Cyber & Security
Cyber & Security (Safe & Secure) Proteus worked alongside the Cyber Security / CRSO team to help re-brand and re-launch their offer to the wider Group. Aiming for group-wide recognition

SMRC
Supplier Management Resource Centre As part of Group Sourcing, the SMRC (Supplier Management Resource Centre) required a complete overhaul of their content presentation. As one of 5 valuable divisions within