Halifax - Bright Ideas
We were asked to create a campaign to help promote Halifax Home Insurance. The resulting pack reflected everything Halifax stands for as a brand and was designed to encourage and engage their branch staff.
Proteus designed and managed the production of print materials with appropriate messaging / imagery tailored for target customer segment including implementation of an internal comms strategy to bank advisers.

Making more of Tomorrow
Halifax ‘Making more of Tomorrow’ The Halifax ‘Making more of Tomorrow’ campaign video was launched to help Halifax customers who might need access to private banking services not offered by

Flex – Your Reward
Flex Benefits – Your Reward Having already encouraged colleagues to choose their flexible benefits online rather than over the phone way back in 2011, the Flex Benefits campaign was rejuvenated

Identities
Identities In order to gain the greatest recognition from a group or campaign, an identity is key to increase recognition. Identities must not fight with the core brand but provide