As the SharePoint platform begins to take flight, the Group Responsible Business team required a presence within their existing site to allow the Lloyds Banking Group and the Woodland Trust partnership to be introduced to colleagues. Through reforestation, LBG will plant 10 Million trees in the next 10 years and the site was launched to coincide with Mental Health Week. The campaign ‘Going Green for Mental Health’ had a theme of ‘Nature’.

To increase engagement, Proteus was able to embed a rich soundscape into the campaign page to allow colleagues to experience the rich sounds of the woodland as they read the campaign.